Fascination with Mormons spreads to fashion world

Members of the Fundamentalist Church of Jesus Christ of Latter Day Saints walk towards members of the media on the Yearning for Zion ranch in Eldorado, Texas in April, 2008.

I’ve been obsessed with Mormons ever since I read “Under the Banner of Heaven” by Jon Krakauer last year, and recently I’ve been relieved to find I’m not the only one. Besides the TV shows like “Big Love,” a fictional show about a polygamous Mormon family, and “Sister Wives,” a reality show about Kody Brown and Mrs. and Mrs. and Mrs. and Mrs. Brown, there is a new documentary called “Sons of Perdition” which aired last weekend at the Independent Film Festival Boston. It follows the lives of several young men who left Colorado City, Ariz. (aka, “The Creek”) in order to get away from a community which is for all intents and purposes ruled by the Prophet Warren Jeffs of the Fundamentalist Church of Jesus Christ of Latter-Day Saints. The documentary was moving and weird, and will hopefully draw more attention to a community known to endorse bigamy, incest and statutory rape of teenage girls.

Now, the weirdest twist on this fascination with the Church of the Latter Day Saints (which renounced polygamy a century ago, but has engendered so many splinter sects due to their belief that God can and does communicate His will directly through human prophets) is apparently in the fashion world. A friend and fellow observer of all things Mormon sent me an article about Funky Frum, a company which is specializing in the Mormon look, like the “full-skirted, leg-o-mutton-sleeved dresses, with their strangely swooped-up-and-sprayed-down braided hair.”

Apparently this isn’t the first fashion company targeting woman of various religions. According to the article, “among the dozens that market to religious women (are) SunnahStyle.com and IslamicOutfitters.com are aimed at Muslims; DressingForHisGlory.com and LiliesoftheField.com target Christians; Tznius.com and ModestClothing.com target Orthodox Jews.”

I haven’t seen this fashion trend in the Boston area yet, but I’ll be watching from now on.


About Don Seiffert

I'm a reporter and writer in the Boston area.
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1 Response to Fascination with Mormons spreads to fashion world

  1. Eve says:

    These women are not mormons. What their men do to teenage girls sickens me! and I think it should be stopped and they should be arrested and punished for what they do and have done to young women.
    I also think that it’s not LDS Church’s fault that this or any other sect has formed taking even partial name of its church. Polygamy was stopped in the LDS Church and is against God’s will if it still exists in any other church and religion. Sects were formed because of unbelieving, rebellion, and lust for power and authority.
    LDS Church has strong family values and believes in being honest, true, chaste, benevolent, virtuous, and in doing good to all men.

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